Tag your best designs with #insta_invites
Are you a designer? Start uploading your coolest artwork onto Instavites’ Instagram account.
Instagram is a great platform for designers to showcase their work, reach new audiences, and grow their brand. But with so many other designers competing for attention, how can you stand out and make an impact? One way is to upload your work on Instavites’ Instagram account. We are present in 170 countries (yes!) and a benchmark when it comes to creating, inviting online and sharing customised invitations, flyers, thank you cards, and more using professional templates and design tools. By tagging your designs with #Insta_invites on Instagram, you can get featured on our feed and gain more exposure for your work.
In this article, we'll explain the benefits and steps of uploading your work, and how it can help you boost your design career.
Why Instagram?
Instagram is one of the most popular and influential social media platforms in the world, with over 1 billion monthly active users and 500 million daily stories. It is also a powerful tool for designers, artists, and creatives of all kinds to showcase their work, build their brand, and connect with their audience. In this inspiration post, we'll discuss some of the benefits and best practices of sharing your designs on Instagram, and how you can use it to grow your personal or professional profile.
Benefits of Sharing
- Visibility Instagram allows you to reach a large and diverse audience that may not be aware of your work otherwise. You can use hashtags, geotags, tags, and stories to increase your discoverability and exposure on the platform. You can also leverage the power of word-of-mouth and user-generated content by encouraging your followers to share, comment, and tag their friends on your posts.
- Engagement: Instagram is not only a place to display your designs, but also a place to interact with your fans, clients, and peers. You can use the channel to communicate personality, values, and story behind your work. You can also use it to solicit feedback, answer questions, run polls, host giveaways, and create a sense of community around your brand. By engaging with your audience, you can build trust, loyalty, and advocacy.
- Creativity: Instagram can also inspire you to experiment with new styles, formats, and techniques in the design process. Use Instagram to showcase sketches, drafts, behind-the-scenes, and progress shots of projects. And to explore different themes, trends, and challenges in the design world. By showcasing versatility, originality, and passion for design, you are sharing your creative journey.
- Opportunity: Instagram can also open up new doors for collaboration, networking, and business opportunities for you as a designer. Use it to connect with other designers, influencers, brands, and organisations that share your vision and values. At the same time, it's a channel well suited to showcase the personal portfolio, testimonials, awards, and achievements to potential clients and employers. An effective way to attract more attention and credibility for your work, is by sharing your professional credentials.
Best Practices when sharing
Sharing your designs on Instagram can be rewarding and fun. However, it requires some planning and strategy to make the most out of it. Here are some tips and best practices to take into account:
- Define your goals:
Before you start posting on Instagram, you should have a clear idea of what you want to achieve. Do you want to increase your brand awareness? Do you want to generate more leads or sales? Do you want to build a loyal fan base? Do you want to showcase your skills or portfolio? Having a specific goal will help you craft your content strategy and measure your success.
- Know your audience:
Another important step is to understand who you are targeting with your posts. Who are they? What are their interests? What are their pain points? What are their expectations? Knowing your audience will help you create relevant, valuable, and engaging content that resonates with them.
- Create a consistent style:
One of the key elements of a successful Instagram account is having a consistent style that reflects your brand identity and personality. You should have a coherent theme, color scheme, tone of voice, and aesthetic across all your posts. You should also use high-quality images and videos that showcase your designs in the best light possible. Having a consistent style will help you stand out from the crowd and create a memorable impression on the viewers.
- Use captions wisely:
Captions are another essential component of your Instagram posts. They allow you to add context, information, emotion, and call-to-action to your visuals. You should use captions to tell a story about your design process.
The list is endless. But it you listen to our advice, you're off for a good start.
Start posting!